By Connie Hon Corporations experienced an avalanche of new generic top-level domains (gTLDs) between 2013 and 2015 when almost 90% were launched. At the time of writing, there are a total of 526 open new gTLDs available to register—and most
Developing a Brand Launch in the Digital Landscape
Recently, Marie Le Maitre, global marketing manager for CSC®, was interviewed by dotmagazine to discuss the crucial steps in developing a brand in the digital landscape. She explains to dotmagazine how companies can build a brand strategy that incorporates domain
Dot Brand Delegation Grows the Limitless Internet
Dot Brand Delegation Grows the Limitless Internet Most look at the internet as limitless space, and rightly so: the web is currently going through a major expansion of nearly 7000%, and has been doing so since 2014. Since that time,
CSC Dot Brand Insights Report
Dot Brand Insights—Mobile-First and Voice Search In our newest CSC® Dot Brand Insights Report, we give you the details on Google’s new mobile-first indexing system—transitioning already-optimized sites with complete integration slated for 2018. Voice search is also changing the .BRAND
Divesting a Dot Brand: Good for a Company’s Brand?
Dot brands should understand that they themselves hold the true value of their Top Level Domain (TLD). When companies sell their rights to a TLD, they give up all control over the space.
Dot Brand Insights: What’s Trending & Domain Names for Social Media Channels
The CSC® Dot Brand Insights Report examines dot brand activity in the industry at large. The report looks at the industries using .brands the most—with a lot of activity in the financial, media, construction, and automotive industries. We’re finding that
With Symantec Certs Untrusted by Google and Others, Make Sure Your Domain is Secure
Why are SSL certificates such a big deal? Digital certificates, or secure sockets layer (SSL) certificates encrypt internet data traffic and verify the owner of a domain name for security purposes, ensuring all data exchanged stays private. Internet users notice
Domain Security, Part 3: Preventing Unauthorized Access and Modifications
This is the final installment of a three-part blog series where CSC® explores how the WHOIS database has become a window into the security set up of an organization due to the ever-increasing threats of cyber crime. Click here to
Domain Security, Part 2: You’re Only as Secure as Your Provider
This is the second installment of a three-part blog series where CSC® explores how the WHOIS database has become a window into the security set up of an organization due to the ever-increasing threats of cyber crime. Click here to
Domain Security, Part 1: Do You Know Who’s in Your WHOIS?
Most people responsible for managing domain name portfolios don’t give the WHOIS much thought. However, there is much more to consider beyond ensuring that domains are registered to a valid legal entity. “Every year, millions of individuals, businesses, organizations, and